FULCO ITALY
This project was developed for Fulco Italy, a Puglia-based brand working with high-quality materials and a strong attention to detail. The photographic narrative was set within everyday contexts, moving through the streets and markets of Lecce, and extending into the refined atmosphere of a local tennis club. The city becomes an active backdrop rather than a scenic setting, grounding the garments in real life and daily gestures. Through a natural and contemporary visual approach, the imagery highlights the relationship between material, movement and place, translating Fulco Italy’s identity into a narrative that feels authentic, lived-in and effortlessly elegant.